Social Media Survey Analysis

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5 Ways to Build Relationships and Build Your Business Using Social Media

Go to New Site. www.LeadWithGiants.com

Social media is changing the way businesses grow their business.  This is especially true for the small business owner and entrepreneur. Social media is a level playing field and using it to build your business by building relationships is something anyone can do. Even you.

Cold calling, in-your-face sales tactics, and look-how-great-I-am approaches are a dying breed.  And, might I say, “Good riddance.” Nobody wants to “be sold” anything.  But an unlimited number of people do want to buy what you have to offer.  The secret is finding out how to connect your potential buyer with your product or service.

And, believe me, if you are in business you are in sales.  No matter what your product or service, you must become a great salesperson.  The key to becoming a great salesperson today is to become great in building relationships. For this is how people come to know, like and…

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CIM Report Shows Many Marketers are Ill-equipped for the Social Web

A Marketer in a Digital World

CIM SMB Report - how are marketers using social media?

The UK’s Chartered Institute of Marketing (CIM) recently teamed up with Ipsos ASI and Bloomberg to carry out new research to assess how businesses are adapting to our social media fuelled world.

The results appear largely consistent with previous studies, although do provide a valuable benchmark for comparison with other data sources. And while many of the findings were focussed on adoption and usage patterns across four big social networks (Facebook, Twitter, LinkedIn and YouTube), the most interesting statistics came from marketers’ self-assessment of the value their businesses derive from social media efforts:

  • Only 27% of marketers use social media as a “core part of a campaign”, yet 28% claim to still be “just experimenting.”
  • Across all of the major channels, more people claim their social media activities are ‘not at all effective’ than ‘extremely effective,’ with YouTube being seen as the channel where being effective is most problematic.
  • Most…

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9 crowdfunding websites to help you change the world. – Webdistortion

Jul

18th20109 crowdfunding websites to help you change the world.

posted in: Business by: Paul Anthony

For many people, the thought of taking significant financial risk holds them back from jumping head-long into launching the idea that has been stuck in the recesses of their head. This little collection of crowdfunding websites and web applications are designed to take the risk out of that creativity and innovation, allowing even the little guy to do something amazing.

Who needs venture capital funding to get their idea off the ground? If you’ve been holding back because of it, you might just find there’s help out there, fueled by the community, and managed by some of these fantastic sites, which can help you fund your idea, business startup or music project.

KickStarter

URL: http://www.kickstarter.com/

KickStarter has received quite a bit of publicity recently for its efforts. Most notably the open source facebook alternative Diaspora managed to raise $10,000 in just 39 days, proving that the concept had legs, and that crowdfunding as a concept has the community well and truly behind it. It’s not just software projects that the site caters for, out of all the current activity on the site, software is probably the most dull – as creatives around the world have embraced it as a way to realise spectacular dreams. With everything from life sized mousetrap games to one man’s cultural journey across Mexico KickStarter has clearly captured the imagination of its audience.

As far as the rules for funding goes, KickStarter keeps things simple. In order to receive the funding needed, a project must reach or exceed its funding goal or no money changes hands. If you do manage to reach your goal, 5% is taken from the

via 9 crowdfunding websites to help you change the world. – Webdistortion.

Blogging And Entrepreneurship – One Step AT A Time

lexidean

I am sat thinking what to write and all the blogs I have read recently are running through my mind so I think that’s a good place to start.

Firstly I have read a great guide on blogging and blog marketing from Hector J Cuevas that has a lot of really useful advice and tips on every relevant aspect. I now have to apologise Hector for not putting all your great advice in to practice yet, I am at such an early stage in my blogging journey and in the mood to write with out all the sensible preparation. Seeing as I have no audience I could just as well have written this on a piece of paper in my front room. I must add I have every intention of implementing all the advice one step at a time to fully analyse the results.

I have to now mention BA…

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The Google Plus One Button And How It Helps Your SEO Rank

SoshiTech - Soshitech.com

There sure has been a load of talk over the Google Plus project, although not as much recently, but how much does their new ‘Plus One Button’ boost a websites SEO rank?

Website like Mashable (see here) proclaim the plus one button has an “indirect effect on your site’s search rank.”

While we are not quite sure why they would use the word ‘indirect’ we do know the button has a positive and long lasting effect on any website.

The same way the twitter tweet button files your tweets in twitters search index; Google works the exact same way. Well, we should not say exact because these are two different networks but they are similar nonetheless.

The number of plus ones is not as important as the quality of each plus one you receive. With this being said, the more plus ones you receive; the more likely you are to…

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Why Twitter’s 140 Character Restriction Can Make You a Better Marketer | CubeSocial

Why Twitter’s 140 Character Restriction Can Make You a Better Marketer

Posted on August 30, 2011 by Rewan

3

inShareEven if you aren’t using Twitter for marketing purposes, I think it can still help you become a better marketer. One of its most basic features can help us write better marketing copy, regardless of medium.

When I first started on Twitter I struggled with the character limit. In speech we’re used to using superfluous words and long sentences. Soon I realised it was forcing me to learn a valuable skill.

Keep It Relevant

On Twitter the character limit means brevity is essential. Marketing, as I understand it, is about getting your message across as effectively as possible. Saying everything we need to in under 140 characters means we have to communicate our core messages succinctly. Once you’ve got to grips with condensing your main points into one Tweet the same practice could make writing your marketing copy easier and more fruitful.

No Room for Padding

In a tweet there is no room for jargon and sales speak. Faced with a customer, we have less than 140 characters to convince them to buy. We really have to think about the main benefits of our product. In doing so we might even raise valuable questions about our overall marketing plans.

The more we think about how to clearly communicate our message, the better we become at it. When we next have a Press Release to write, with lots of important information to fit into just the title, we have had a lot of practice. When next thinking about the first paragraph of our website homepage, we have that extra knowledge on keeping it snappy.

Help or Hindrance?

Reviewing and analysing your own copy is one way to learn t

via Why Twitter’s 140 Character Restriction Can Make You a Better Marketer | CubeSocial.

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